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July 27, 2020
In Content, Video

4 reasons to add user-generated content to your marketing mix.

User-generated content may not be the newest social media phenomenon, but video platform TikTok has taken its popularity to new levels. By combining simplicity and brevity with a worldwide crisis that forced millions to stay home, TikTok struck a fortuitous recipe for success.   In addition to...

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April 23, 2020
In Content, Digital, Strategy, Video

Stay connected with social videos.

Staying top-of-mind with customers during a crisis like this can be a challenge. But it’s likely they’re spending more time online than ever – up to 20% more time using apps like TikTok, Instagram and Facebook. One way we’ve been helping clients stay connected with their...

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January 22, 2020
In Branding, Content, Digital, Technology, Video

The testimonial video grows up.

For a trend that seems like it should have peaked by now, video marketing continues to grow. Consumers of everything from household products to commercial services aren’t just viewing video content, they’re demanding it. According to HubSpot, 85% of companies are using video marketing, and...

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Recent blog posts

  • Maximize Business Opportunities With a Friendly, On-Brand Phone Call April 22, 2021
  • Make a Difference—Connect Company Values to Internal Communication April 15, 2021
  • Host a Virtual Event that Wows the Crowd – Here’s How April 8, 2021
  • Email Marketing 101 – Building a Solid Foundation for Meaningful Analytics January 6, 2021
  • 4 reasons to add user-generated content to your marketing mix. July 27, 2020
  • Connecting through content June 23, 2020
  • 4 ways to build your brand through community June 2, 2020
  • Keep up your customer connections. May 15, 2020