A Penny for Your Thought Leadership 

The term “thought leadership” was first popularized in 1994, quickly ascending into buzzword territory by the early 2000s. And since at least 2015, the term has drawn the ire of the internet as a business buzzword to avoid. Maybe it is, but does that mean it’s not useful? For instance, no matter how much I … Read more

Brand Isometric Graphic

The Hiring Shortage Is Real – Developing Your Company Employer Brand Will Set You Apart

Today’s hiring environment has undergone some unique stresses leading to a real challenge in finding and retaining talent. As a result, many businesses recognize the need to put more thought and effort into their talent recruitment strategies.  What Is an Employer Brand?  Can you define your employer brand? Every business has one—whether you put time and energy into developing it—it exists. The employer … Read more

Promote Employee Engagement

Combating “The Great Resignation” – Messages to Promote Employee Engagement

If your company is like many others, you’re experiencing a higher than usual turnover rate. They call it “The Great Resignation.” Whether employees are motivated to find their dream job, stay home with the kids, or work from home, they are leaving companies by the droves. What can you do about it? Consistent and clear … Read more

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Make a Difference—Connect Company Values to Internal Communication

Knowing what is important to your organization is important to employee engagement. Engaging employees is important to your performance. The more engaged your employees, the better your performance. So, using your regular company communications to remind employees what your corporate values are increases your opportunity to connect with employees and ensure that they’re hearing and … Read more