Nic Redmond 
The biggest question we get from our clients who are trying to tackle social media presence is without a doubt: What numbers should we be focusing on? At Moxie, we manage multiple social media accounts for a variety of clients. And we review tons of metrics to make sure the campaign is achieving its goals. … Read more
If you’re being challenged to justify your marketing budget, you are not alone. The pressure is on to prove your teams’ value. Is your content on message? Is it getting to the right inboxes? Is it improving over time? Knowing these answers is the start to understanding your email marketing return on investment (ROI). Get started by organizing your data and translating it … Read more
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